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Challenge |
| The annual Christmas calendar is an anticipated corporate, limited edition gift to AFC's customers, featuring photographic images from employees and business partners. At the initial project brief, AFC raised concerns regarding print quality, on-time delivery, budget and the need for proactive account management and advice. | |
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Solution |
| The designer’s concern over paper stock choice was made easy through the guidance and print production experience of the SFM Account Manager. With paper stock selected and proof of the quality of work SFM have produced, the added bonus for AFC being that our quotation came well within budget. | |
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Benefits |
| With the issue of the previous supplier leaving the marketing team with a massive packing and sealing job under a looming shipping deadline being brought to the table. AFC Marketing was delighted to find the delivered calendars packed and sealed into custom protective shipping packs, they looked amazing and all under last year’s budget. |
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